Work as a Web Analyst at iBuyFlowers (Amsterdam)
Job summary
Are you ready to make a significant impact on a forward-thinking company? We are looking for an enthusiastic and skilled Web Analyst to join our dynamic team in Amsterdam and help build our web analytics capabilities from the ground up. This role is pivotal in driving our web analytics capabilities to the next level. Your expertise will be critical in analyzing digital data, creating insightful reports, and communicating findings to key stakeholders, including our IT team based in Colombia. With plans to expand our team by adding a CRO specialist, candidates with foundation experience in Conversion Rate Optimization (CRO) are highly valued.
Why you’re crucial to Our Success:
As a Web Analyst, you will be at the heart of our data-driven decision-making process. Your work will directly influence our strategies, enhance user experiences, and drive business outcomes. This is not just a job; it's an opportunity to shape the future of our company.
About iBuyFlowers
iBuyFlowers was founded by our CEO Wilfred, who grew up on a flower farm and spent his adulthood working on farms in Ecuador. Over the years, he recognized a need to provide farm fresh flowers at competitive prices, eliminating the ‘middleman’, while also offering convenience and excellent customer service. Our logistics ensure that our flowers are transported in the most efficient way, ensuring that they arrive at our customer’s location as fresh as possible.
We’re an online marketplace where customers are able to order directly from over 100 farms spanning the globe.
"It's so great to be part of the new digital way of sourcing flowers. I used to work at a wholesaler day and night. Now I can work from home, selling a great digital platform, and let customers receive flowers 5-10 days fresher than at a local wholesaler. We have online meetings almost every day and the whole team comes together once or twice a year. The team vibe is so good in the company!"
- Allie, sales manager.
We offer our customers
- Very competitive pricing.
- Our products arrive up to 5-10 days fresher than our competitors, which ensures high-quality flowers for their customers.
- We offer free priority shipping with tracking to the customer’s destination.
- Ability to mix and match a box, so no need to purchase in bulk.
- Customers can shop on their terms and on their time online 24/7.
- Our products are delivered right to our customers' door or destination events/weddings.
- We also offer the convenience of ordering 6 months out.
Responsibilities
- Analytics Setup and Optimization: Lead the development and refinement of our web analytics frameworks to track key metrics accurately and effectively.
- Data Analysis: Dive deep into web data to uncover user behavior patterns, conversion trends, and areas for site improvement. Your insights will be crucial in supporting hypotheses and making data-driven recommendations.
- Reporting: Create comprehensive reports and dashboards that clearly communicate your analytical findings. Ensure these reports are tailored to different stakeholders for maximum impact.
- Stakeholder Communication: Present complex analytical findings to non-technical stakeholders, including our IT team in Colombia, to drive data-driven decision-making.
- CRO Initiatives: Develop and implement initial CRO strategies, preparing the foundation for advanced CRO techniques with the future addition of a CRO specialist.
- Cross-functional Collaboration: Collaborate with marketing, product, and IT teams to implement strategies that enhance user experience and drive business growth.
- Continuous Learning: Stay ahead of industry trends and technologies in web analytics and CRO, applying new tools and techniques to continually improve our processes.
Qualifications
- Bachelor’s or Master’s degree in Statistics, Computer Science, Marketing, or a related field.
- Minimum of 3 years of experience in web analytics, preferably within a BtoB digital environment or BtoB online marketplaces.
- Proficiency with major analytics platforms such as Google Analytics, Adobe Analytics or similar.
- Experience with data visualization and reporting tools like Tableau, PowerBI or Looker Studio.
- Strong analytical skills and the ability to derive meaningful insights from complex data sets.
- Excellent communication skills with fluency in English; Spanish proficiency is a plus.
- Demonstrated interest and initial experience in CRO.
- Ability to work independently and as part of a team in a hybrid work setting.
What we offer
- A competitive salary and comprehensive benefits package.
- A flexible hybrid work model that supports both in-office collaboration and remote work.
- Opportunities for professional growth and advancement in a forward-thinking company.
Sales reps reviews
Gwen, sales rep
“Leaving the wholesale warehouse setting and finding a work life balance with ample time to travel and see family has been incredible. Working for iBuyFlowers is hands down the best decision I've ever made. Starting with a book of business and connections in my territory has helped me ten fold. The iBuyFlowers team is the most intellectual, forward thinking and positive group of professionals I've ever worked with in this industry. Really no downfalls when it comes to working here at iBuyFlowers, truly.”
Jaclyn, sales rep
“IBF truly feels like home to me, from the comfort of the work/life balance, to my coworkers who all have hearts of gold, and my customers who have become flower friends. The leaders in our company are the kindest, most humble, and open-minded bosses I've ever worked for.
They truly prioritize the value in our customers and our staff, and put that above all. Not only is the company culture the best I've ever seen, IBF is the new-age way for florists to order farm-fresh wholesale flowers!
Being a part of next-generation wholesale is incredibly exciting and naturally reduces the headaches and disappointment that happens in traditional wholesale, making the customers' experience and our job that much easier! I have found my forever career with my forever flower family.”
Join our team!
This role is perfect for a data-driven individual eager to take on the challenge of shaping the future analytics landscape of our company. Join us and make a direct impact on our strategic growth and operational efficiency!
Please send your CV and cover letter to jobs@ibuyflowers.com.