Social media Tips To Make Your Flower Sales Flourish In 2025 For Valentine’s Day
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Many times as a creative, it is easy to know exactly what you are talking about and envisioning inside your head, but relaying that vision to clients is an incredibly important part of the booking and planning process. You can be the most effective communicator possible, but having visual cues, like mood boards, can convince your client that you are indeed the best fit for them. In the wedding and event world, competition can be fierce, and landing not only clients, but the RIGHT clients for you, is imperative.
To help with this, we have put together four mood boards for fall that not only serve as templates to inspire you to create your own, but also provide quick floral inspiration to keep on hand to show clients in the future. Whether you’re designing wedding flower arrangements or planning a bride’s flower bouquet, these mood boards are perfect starting points.
Sunset Terracotta
Our sunset terracotta mood board features brighter tones than the traditional terracotta, blush, and cream weddings that have been so popular in recent years. Embracing the coral hues of a crisp fall sunset, lush, cool peaches, and pops of buttery oranges and creams, this palette is guaranteed to stay in rotation for the next several years of weddings. It’s an ideal choice for creating a large bridal bouquet or even wedding flower centerpieces that capture the essence of autumn. With the emergence of heavy florals in pop culture, from music videos to shows like Bridgerton, clients are increasingly interested in using both more and brighter colors for their wedding flowers. This palette is particularly stunning for those looking for a unique flower color palette.
Classic Romantic Champagne
Up next is the classic, romantic Champagne mood board. This is a wonderful visual to show couples who want to remain traditional but also wish to do something a bit different. With so many shades and hues of creams available, this mood board offers ideas for bridal bouquets that venture into pale yellows and muted, dusty pastels—a wonderful way to add a small pop of the unexpected without being too bold. These color palette flowers are perfect for crafting real flower wedding bouquets and wedding floral centerpieces that are timeless yet fresh. The richness of these combinations is tried and true. We can expect to see variations of this palette rotate through time but never fade away.
Mauve and Plum
Mauve and plum are having a large resurgence lately! With the early 2000s coming back in a big way in fashion, florals have followed suit. Shades of purples and grays are making their rounds again, and we love the toned-down versions we are seeing in events lately. This palette is fitting for a moody outdoor ceremony, an industrial corporate event, or a winter wedding. The deep tones would also be perfect for holiday parties or even chilly early spring weddings, offering both freshness and richness at the same time. Ideal for wedding bouquets or wedding party bouquets, this palette allows for an elegant yet bold look. The wildflower color palette also adds a hint of nature-inspired beauty, making it versatile for any occasion.
Photo Source: @thevinefloralstudio @moonrisefloraldesign @hummingbirdfloralstudio @biofloria_
Carnival
Bright colors are trending as a year-round option, and florists could not be more thankful! This Carnival mood board is a wonderful jumping-off point for brides who want a vibrant day filled with color. Think about a bright wedding bouquet featuring rich garden roses and ranunculus, with added pops of lavender or pale blue for an eye-catching effect. Even in the dreary winter months, these colors can easily be sourced, allowing florists to create stunning wedding flower arrangements that defy the seasons. This palette is also perfect for flowers for centerpieces at weddings, as it brings a cheerful and lively vibe to any celebration.
Photo Source: @eventsanddesignbynancy @idamayesfloral @lostgardn @hopeblooms.ky
In conclusion...
By using these mood boards, you can showcase the range of options available to your clients, whether they are looking for cheap bridal flowers or aiming for a grand statement with a large bridal bouquet. Each mood board offers a unique flower color palette, making it easier to match the client's vision with the perfect floral design.
Ready to bring these ideas to life? Explore our catalog to discover all the flowers you need or shop our wedding collections to find the perfect blooms for your next project. Let these mood boards inspire your next wedding floral creation and help you design wedding party bouquets that leave a lasting impression!
Jules Sandlin
Jules Sandlin is a seasoned florist with over a decade of hands-on experience in the floral industry. As our go-to content creator, Jules brings her extensive knowledge of all things floral to the digital world, having spent the last two years honing her content creation skills. Her unique blend of practical floristry expertise and creative writing flair allows her to craft engaging, insightful content that resonates with fellow floral professionals. When she's not writing, you can find Jules elbow-deep in petals and stems, constantly exploring new floral designs and techniques. Through her articles, Jules aims to inspire and educate, helping florists across the country bloom in their businesses.